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When it sold three million iPads in just one weekend, Apple probably did not expect the backlash that is now gathering strength worldwide over its use of “LTE” and “4G” in its marketing efforts.
Just today, an Australian consumer watchdog took Apple to court, pressurising it to change its marketing of “4G” speeds on some of its new iPad models. For Apple, the worry is that consumer groups in other countries are also taking Australia’s case seriously and may consider action of their own.
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| Tagged in:
broadband, Cellphones, Internet, Singapore, Tablet, 4G, Apple, Australian Competition and Consumer Commission, fragmentation, iPad, LTE, |
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