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Techgoondu > Blog > Cybersecurity > Embedded AI cybersecurity increasingly key for businesses facing new threats
CybersecurityEnterpriseSoftware

Embedded AI cybersecurity increasingly key for businesses facing new threats

Techgoondu
Last updated: April 21, 2025 at 5:26 PM
Techgoondu
Published: April 21, 2025
6 Min Read
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In association with Lenovo

ILLUSTRATION: Unsplash

Cyber attacks come in many forms today. From passwords stolen through phishing to sophisticated man-in-the-middle attacks, businesses face a growing number of threats that they struggle to ward off every day.

Worryingly, the volume of these attacks has also ramped up. There were as many as 921 attacks per second in 2022, up 74 per cent from a year before, according to a Microsoft report.

Costs are skyrocketing as well. As much as US$8 trillion were lost to cyber crimes in 2023, according to a report by Cybersecurity Ventures, a research and media organisation.

To bolster their defences, businesses are seeking a more holistic approach today instead of buying individual cybersecurity products and sticking band aids on potential problems.

End-to-end protection
Today, cybersecurity goes beyond hardware and should include data protection and software defences as well. This is seen in the concept of embedded AI cybersecurity, which helps protect businesses across their various touchpoints from PCs to network switches.

Increasingly popular with businesses, this approach seeks to harden the security from the silicon or chip level all the way to the software apps that users need for their daily work.

From the time an employee fires up their laptop for work each day, to the time they log off after having carried out video calls and transferred files via the office network, security should be in the background protecting against potential cyber threats.

The idea is to reduce risk by leaving fewer loopholes open. This is why Lenovo tied up with SentinelOne to bring AI-powered endpoint security to millions of Lenovo devices across the globe in September last year.

New Lenovo PCs will include SentinelOne’s industry-leading Singularity Platform and generative AI capabilities (Purple AI). Lenovo will also offer upgrades to existing customers, to expand its ThinkShield security portfolio and autonomously protect devices from modern attacks.

As part of the expanded collaboration, Lenovo will also build a new Managed Detection and Response (MDR) service using AI and endpoint capabilities with SentinelOne’s Singularity Platform as its foundation.

This partnership aims to provide proactive cybersecurity solutions that protect devices from the outset with embedded security. They would anticipate – and not just mitigate – cyber threats with AI-powered threat hunting capabilities as well as automate rapid response and remediation to improve scalability of solution deployment.

AI for cybersecurity

AI is a vital part of cybersecurity in the future, which is reflected in these efforts by Lenovo and SentinelOne to “bake” it into PCs and digital infrastructure across industries to better protect against tomorrow’s cyber threats.

At the upcoming GITEX Asia technology show in Singapore this week, Lenovo and SentinelOne will be providing guidance on how best to embed AI in cyber defences, as well as engage global industry leaders to share experiences of detecting and warding off new cyber threats.

Tackling one of the most pressing questions today, Lenovo executive director and general manager for cybersecurity solutions, Nima Baiati, will be discussing the balance between innovation and responsibility when it comes to harnessing AI in cybersecurity.

Meanwhile, SentinelOne’s APJ director of solution engineering, Gary Gardiner, will be exploring the vulnerability of software today that could lead to cyber attacks on supply chains.

He will share experiences of working against threats that compromise a part of the defence that is often beyond the control of potential victims – third-party suppliers and customers.

Input and feedback are key to both companies’ commitment to the ongoing cybersecurity challenge, which goes beyond deploying cybersecurity products to collectively defend against a common threat.

What businesses should look out for

Already, some businesses facing different threat vectors today are evaluating their cybersecurity setup to ascertain their readiness. What many are looking to is a holistic defence that covers from chip to app, enabling fuller protection against new cyber threats.

Lenovo, as a solutions partner with experience across the technology stack from PCs to Software-as-a-Service (SaaS) offerings, is able to work with businesses to better beef up their cyber defences in today’s challenging climate.

Through its expertise and scale, Lenovo offers easier management for cybersecurity tools, while ensuring that the solutions deployed by customers are fully scalable and always-on to watch out for emerging threats.

As a trusted partner for many large and small businesses, Lenovo also provides reliable support. Its global expertise and compliance with different jurisdictions across the world ensure that solutions are customised and fit the needs of customers.

“In today’s hyper-connected world, cybersecurity can no longer be an afterthought, it has to be embedded into every layer of technology,” said Baiati.

“At Lenovo, we’re committed to delivering intelligent, AI-powered protection that spans from chip to cloud,” he noted.

“Through our partnerships and end-to-end solutions, we’re helping businesses secure what matters most, no matter where or how they work,” he added.

Speak with Lenovo and SentinelOne at GITEX Asia 2025 in Singapore at Marina Bay Sands and find out how AI-powered cybersecurity can help your organisation better defend against cyber threats. More details here.

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TAGGED:AIAI cybersecurityembedded AIembedded securityGITEXLenovoon-chip securitySentinelOnesponsored

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