I am no rabid fan of Apple’s “I am so cool” iPhone. I think it is a cleverly designed phone, but so is my Sony Ericsson W880i. Why all the nauseous hype given to it? It’s probably not the phone for me since I need a real and tactile keypad to cater to my clumsy fingers and long-sighted eyes. But Apple’s announcement today (should be yesterday by the time I finish this post) is cool for one thing: its price. US$199 is cheap, cheap. Well, at least for a smartphone, that’s pretty cheap. And it will hopefully force the others to slash prices, like how HTC did yesterday. Yay! Price wars please!